Jul
27
By Mike Gorun  //  Be the First to Comment

Do you Value your Employees? Show Them!

A little over a year ago, the founder of a credit card payment processing company made an unorthodox move that resulted in some very mixed reactions and a whole lot of media attention. Dan Price, founder of Gravity Payments, cut his own salary by 93% (from $1 million to $70,000 per year). He did this so he could pay every single employee the exact same amount – $70,000, regardless of if they were the janitor or the receptionist, or how long they had worked there. […]

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Jul
19
By Mike Gorun  //  Be the First to Comment

When Being a Manager Requires Compassion

The retail automotive world demands a lot, including long hours, working holidays and little flexibility in schedule. Most dealerships require 1 or 2 “bells” per week, (working open to close) and don’t include many weekends off, as Saturday and Sunday are typically busy days, when consumers have time to shop for a vehicle. A recent blog post on the AskTheManager blog tells a very interesting story about a manager that questioned their decision regarding an employee who asked if she could come in a couple […]

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Jul
5
By Mike Gorun  //  Be the First to Comment

Successful Performance Loyalty Group Dealers Featured Twice in Automotive News!

Performance Loyalty Group is privileged to have been included in not one, but two recent Automotive News articles outlining the success our auto dealer clients experienced using our products to gain and retain customers, build stronger relationships and drive more revenue. The first was in May 2016, and highlights the spectacular results H&H Chevrolet experienced with our UltraCare Prepaid Maintenance Program. The second was in July 2016, and illustrates the innovative way Howdy Honda leveraged our LoyaltyTrac loyalty and retention platform – along with some […]

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Jun
30
By Mike Gorun  //  Be the First to Comment

Food is the Way to a Man’s Heart… But Not That Kind of Food

This common saying is certainly one that everyone knows. And, whether it’s true or not, has endured time. Why? Because someone cooking for you is an intimate act that is satisfying and elicits fond memories. In essence, this act accomplished on a regular basis is supposed to be the recipe (pun intended) to win the love of a man, or woman. The gender of a person has little to do with what it takes to win their hearts. That being said, this simple saying can […]

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Jun
20
By Mike Gorun  //  Be the First to Comment

Don’t Let Your Loyalty Program Backfire!

The intention of a loyalty program is to show your customers that they are appreciated and encourage them to choose your business over any competition. These programs can create value and generate lifetime relationships with customers — as long as the experience remains consistently pleasant. However, a trend currently rearing its head in the loyalty program space, while seemingly grounded in fiscal common sense, is alienating customers and actually making previously loyal customers less loyal. An excellent article on Forbes.com discusses a trend in travel, […]

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